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Find out about Just How OkCupid Developed a Data-First Brand Name

Find out about Just How OkCupid Developed a Data-First Brand Name

Whenever four mathematics discipline founded OkCupid in March 2004, they’d a fundamental notion that facts will be the way the dating website would separate the business when you look at the crowded dating market that is online.

“People believe men become on-line for internet dating since they want people to come across their unique true love on their behalf, but we thought it’s as you wish a much bigger swimming pool of men and women to select from,” stated Sam Yagan, Chief Executive Officer of OkCupid, just who additionally started TheSpark.com, creator of SparkNotes, a brand name of academic learn helps.